Brilliant blog copywriting that people will love to read and read and read

The three golden rules

1. Do it regularly

2. Don’t forget your keywords

3. ...or your call to action

Blogs. Blogs. Blogs.

Every company wants one, but very few want to actually write them.

Which is why I’m often asked to do blog copywriting for businesses of all shapes and sizes.

Why companies choose the Word Dept’s blog writing services

Your blogs need to be well written, informative, engaging and entertaining, which is a difficult trick to pull off.

How do I do it?

Like anything else there are guidelines, tricks, tips and techniques which help me write an effective blog for you.

The rest is creative writing skill.

First off, get to know your audience and find out what they’re looking for. What questions they’re asking. There are great keyword tools out there that help me do this.

Then come up with a killer headline that’s going to pull readers in.

After this, it’s about taking them smoothly through to the end. With subheadings, bullet points, indented paragraphs, quotations, statistics and creative images.

Then, a strong call to action:

  • Leave a comment

  • Share the blog post

  • Sign up for the newsletter

  • Follow on social media

  • Or hit the website for more info

If you’d rather do it all yourself, that’s fine.

You can take advantage of my Word Dept Patented Blog Valeting Service®.

Send them over and I’ll give them a luxury wash, brush-up and wax for a highly polished finish that grabs attention.